Friday, June 15, 2007

Music Festival + Guerrilla Gardening = Cool Idea

Trying to think of a cool way to drum up attention for a music festival? Why not try some guerrilla gardening.

That's what organizers of the Hegyalja Music Festival in Budapest did recently. Overnight, they went out and planted 800 plants in otherwise barren spots around four Hungarian cities. Apparently, it worked and they received national media coverage for the stunt and festival which is pretty good for the cost of 800 plants.

You can see more photos of the plantings here.

That's a much better idea than more annoying flyers cluttering up lamp posts around town.

Here's a book on guerrilla gardening if you're interested.

No comments: